Objective of Survey
  • To capture views/opinions and needs/expectations of the target users of the concept in Delhi/NCR
  • To identify segments more likely to use the service
  • To identify the barriers and motivators for the acceptance of the concept
  • Mapping the current experience with carpools
  • Consumer profiling
Survey
Note : All fields are mandatory.
Name Email Address
Gender Male Female Age Group
Education Category Occupation
Mobile Number
1. Whether you own a Car? Yes No
2. For how many years?
3. Total Km driven in a month?
4. On a daily basis, what is the main mode of transport you will use to get to and from your office or workspace?
Own Car
Public Transport
Other
5. Have you ever heard about Carpooling? Yes No
6. Have you ever carpooled? Yes No
7. Which statement below describes your strongest motivation to carpool?
I want to save money
I am concerned about the environment
I do not have anywhere to park my car
I do not like to drive during peak hours
I do not have car
8. What concern you have about carpooling? Please select your response from 1 (Strongly Agree) to 5 (Strongly Disagree)
12345
Concerned about not knowing, who my fellow passenger might be like
They would not be ready to arrive or leave when I am ready to
Concerned about the legal implications if is there is an accident
Not comfortable with giving out my phone number to strangers
Other concern
9. Rate the concept of Carpooling
Poor
Average
Good
Very Good
Very Good
10. Do you have access to Internet? Yes No
11. How would you describe your familiarity with a product/service like a Navigation Screen (GPS Enable Screen)?
I was not aware of such a product/service
Not very much (Just an Idea)
I knew about GPS based products but never used
I am using or used a GPS based product
12. What all features would you like to use in a GPS based navigation screen installed in your car? (Check all the options, which you like)
Internet Browsing
FM/Radio
List of shopping areas restaurants of Delhi/NCR
Multimedia like Movies, Music, Games, etc
None of the above
13. How important are the following product characteristics to you in the selection of new hardware products? Please select your response from 1 (Strongly Agree) to 5 (Strongly Disagree)
12345
Ease of installation
Simplicity
Compatibility with other hardware
Accessibility of the product
Quality of product support
Value of relative cost
Overall reliability
Overall performance
14. From your experience, what do you find to be the biggest challenge while using a new gadget?
I am new to the concept
It looks complicated at first sight
Information is not well organized
It did not deliver what it promised
Hard to navigate through the information
Takes too long to load a page or hangs in between
Other (Please specify)
15. Please indicate the approximate total amount your family spent on electronic products within the last year
Less than Rs. 3000
Rs. 3001-5000
Rs. 5001-7000
Rs. 7001-9000
Rs. 9001-11000
More than Rs. 11000
16. During the past year, have you or a member of your family purchased a major car accessory/electronic product? Yes No
17. If yes, what item was purchased?
Car Navigation
Car Stereo/Radio
Computer/Laptop
Phone
TV
Video Game
VCR/DVD
Camera
Product : GPS enabled touch screen (Slim 5.3 inch)
Features : Navigation, Carpooling, Internet, Multimedia (Music, Movies, Games, etc), Bluetooth, Hands-free, Rear view camera, SMS and Calling facility
18. Based on the above description, how interested would you be in buying this new [Product/Service] if priced within your budget?
Not at all interested
Not very interested
Not sure
Somewhat interested
Very interested
19. How much are you willing to spend on a GPS enabled touch screen with all the above mentioned features?
Rs. 4000-6000
Rs. 6001-8000
Rs. 8001-10000
Rs. 10001-12000
20. Will easy installments help you buy this product? Yes No
21. Do you think you are currently using a similar product? Yes No
22. Which of the following best describes your need for this product?
I really need this product because nothing else can solve my purpose
This is a minor improvement over what I currently use
Looks okay but is about the same as what I am using now
My current product(s) would serve me better
I am not at all interested in this product
23. Would you prefer a GPS screen in order to start carpooling? Yes No
24. Are you interested in carpooling if it is safe, reliable and organized? Yes No
25. Will you expect some extra incentives other then saving time, money and reducing stress from carpooling? Yes No
26. Will you start carpooling instantly if given some extra incentives (Provided carpooling is safe, reliable and organized)? Yes No
27. What incentives would you expect from Government/Non-Government Organization for carpooling?
No extra incentives
Discounts at favorite restaurants
Shopping vouchers
Fuel coupons
Other (Please specify)
28. Comments, Suggestions or Ideas about
a) Carpooling (Given that it is safe, reliable and organized)
b) GPS enabled screen with added features mentioned earlier